Radio One Chooses AirKast For Mobile Apps
July 7, 2010 at 8:27 AM (PT)
AIRKAST and RADIO ONE have signed an agreement to deliver iPHONE and BLACKBERRY mobile applications for RADIO ONE radio stations. In total, 51 RADIO ONE stations will have both iPHONE and BLACKBERRY mobile applications available to listeners by the end of SUMMER 2010. ANDROID mobile applications will be available soon thereafter.
"Since the majority of our urban listeners are often 'on the go,' we knew RADIO ONE stations needed to get into the mobile app game. AIRKAST will help us get there quickly and with a great offering," said RADIO ONE GM/Digital DAN SHELLEY. "We considered developing our own apps, but the barriers to entry are huge for the broadcasting market. AIRKAST offers the features and monetization opportunities that our stations need to attract both listeners and sponsors."