Integrity Music Announces Launch Of Israel Houghton iTunes LP
August 12, 2010 at 11:07 AM (PT)
INTEGRITY MUSIC announced that it will launch the first-ever Christian artist ITUNES LP for ISRAEL HOUGHTON and his album "LOVE GOD. LOVE PEOPLE." The "LOVE GOD. LOVE PEOPLE. ITUNES EP" will be available AUGUST 31st at www.itunes.com/israelhoughton.
The LP will include new music, animated lyrics, chord charts, liner notes, performance videos, photos and the first-ever interactive “MIXER.” ITUNES LP “MIXER” area will allow the user to control the mix of the song “THE NAME OF" featured on the new album. Users can pull the lead vocals, background vocals, drums, guitar, bass and keyboard in or out of the song. Users will also be able to interact with the first-ever LP “CREATE A COVER” to make their own "LOVE GOD. LOVE PEOPLE." cover artwork, which they can share with friends on social networks.
“We are very excited to bring a whole new level of interactivity to this exclusive ITUNES music experience. This new platform brings the best of both worlds together. Fans will experience the album like never before and be able to create unique content inside the LP. When you combine that with social network interaction, it becomes a valuable shared experience..... I don’t know any other ITUNES LPs that offer chord charts, video, extra audio, cover art creation tools, and rich media interactions all for $12.99," said INTEGRITY MUSIC Sr. Director of Digital Media CHRIS ESTES.
The ITUNES LP is a format developed by APPLE.