Will There Be Videos Shown At The MTV Video Awards?
August 13, 2010 at 4:29 AM (PT)
This year's MTV VIDEO MUSIC AWARDS may have all sorts of issues showing the winning videos, reports THE NEW YORK POST, "That's because many of the videos up for awards, including works by LADY GAGA and EMINEM, will not be streamed on MTV's Web site because of a row between the music network and the artists' label, UNIVERSAL MUSIC GROUP, about who can sell the advertising around the videos when they're shown online."
ALL ACCESS reported last FRIDAY (NET NEWS 8/6) that UMG had pulled it's content from MTV websites over licensing negotiation issues.
UMG, it should be noted, is the force behind VEVO, which is competing with MTV.COM and other VIACOM music sites. SONY MUSIC ENTERTAINMENT, EMI and ABU DHABI MEDIA COMPANY also own minority stakes in VEVO.
THE POST notes, "the dispute, which came to a head last week, is one of the first major stands taken by LUCIAN GRAINGE, new Co-CEO of UNIVERSAL, known for his hardball negotiating tactics."