Media Management Group Inks Deal To Represent AARP Radio Features
August 18, 2010 at 12:31 PM (PT)
MEDIA MANAGEMENT GROUP has inked AARP as a client for its distribution and sales services. MMG will handle AARP's short-form radio features and long-form programs in both English and Spanish.
"AARP is one of the top brands in the country. We are thrilled to be working with them, and are eager to help grow their already substantial radio platform," said MMG President and CEO JEFF SCHWARTZ.
AARP's VP of Programming for TV & Radio LARRY GANNON added, "MMG is unique in the way they approach the marketing and sales of media. We look forward to collaborating with them to help develop a larger footprint for the valuable information our target audience needs."