Pierre Bouvard Leaves Arbitron
September 10, 2010 at 2:07 PM (PT)
ARBITRON Exec. VP/Sales PIERRE BOUVARD will be leaving the company, reports MEDIAWEEK. BOUVARD spent 23 years with the ratings service, most recently concentrating his efforts on selling ARBITRON's cross-platform services.
ARBITRON EVP/U.S. Media Services and CFO SEAN CREAMER, who recently reorganized its cross-platform services department, sent a memo to ARBITRON employees earlier TODAY (9/10) announcing BOUVARD's departure noting that he would "continue his career in what [BOUVARD] calls 'the business of building businesses.'"
BOUVARD's last day is SEPT. 30th.