Abacast Teams With jacApps On Mobile Player
September 30, 2010 at 11:41 AM (PT)
Online radio streaming provider ABACAST and jacAPPS have partnered to provide ABACAST-branded online radio mobile applications for ABACAST online radio customers. The ABACAST MOBILE PLAYER, developed by jacAPPS, will be tightly integrated with the ABACAST Radio Streaming Platform and provide multiple features for station revenue generation including rotating panels for multiple sponsorships and integration with the Abacast Ad Insertion System for in-stream audio ads with synchronized banners, pre-roll video ads and display ads.
"After looking at many of the online radio app developers in the market, we chose jacAPPS because of their deep radio domain experience, focus on station revenue generation, and app development expertise," ABACAST Interim CEO ROB GREEN said. "jacAPPS' state of the art mobile apps will provide our customers with the ability to capitalize on the growth in mobile listenership and provide them a significant revenue stream."
"We're excited to work with ABACAST because of their extensive customer base and deep experience in monetization of radio stations," jacAPPS VP/GM PAUL JACOBS said. "Both companies realize that the explosive growth in mobile means not only an increase in audiences but also significant and new revenue opportunities."