John Alexander Joins Black River Music Group
October 1, 2010 at 8:52 AM (PT)
Industry veteran JOHN ALEXANDER has joined the BLACK RIVER MUSIC GROUP in the newly created position of VP/Strategic Marketing. ALEXANDER will be responsible for overseeing the strategic marketing for the company’s artist roster.
In addition, he will seek to create strategic partnerships with national brands and their various agencies. He will also work with the BLACK RIVER ENTERTAINMENT team to develop television programming for placement on both network and national cable companies.
“We are very excited to have JOHN join our team. His experience and reputation within our industry along with his passion for helping new artists get noticed make him an invaluable asset for BLACK RIVER,” stated JIMMY NICHOLS, President BRMG.
ALEXANDER joins BRMG after a 10-year stint with SCRIPPS NETWORKS Interactive GREAT AMERICAN COUNTRY (GAC) brand. At GAC ALEXANDER created national marketing campaigns for countless acts, both superstar and developing artists.
JOHN ALEXANDER starts at BRMG on OCTOBER 4th and can be reached at firstname.lastname@example.org.