CBS Interactive, AT&T Team for Live Performance Webcasts
October 7, 2010 at 2:50 PM (PT)
The collaboration between AT&T, the CBS INTERACTIVE MUSIC GROUP and its content partner VEVO launches with the webcast of the British virtual band, GORILLAZ on THURSDAY, OCT. 7th and continues with MY MORNING JACKET on TUESDAY, OCT. 12th -- both shows start at 8p (ET). Additional artists in the series will be announced at a later date.
As part of its sponsorship, AT&T wireless customers can view select performance video clips and exclusive interviews with the artists from their handsets following the webcasts. Performance and interview clips will also be made available on uverseonline.att.net.
Both GORILLAZ and MY MORNING JACKET exclusive webcasts will follow the taping of the bands’ appearances on the LATE SHOW with DAVID LETTERMAN, which will be broadcast later that night on CBS-TV.