CRS Digital Liners Program Registration Due October 31st
October 11, 2010 at 2:21 PM (PT)
Radio stations wishing to participate in the CRS (COUNTRY RADIO SEMINAR) 2011 digital liners program must register for CRS, which is set for MARCH 2nd through MARCH 4th in NASHVILLE, and send their custom liners to CRB (COUNTRY RADIO BROADCASTERS) by the OCTOBER 31st submission deadline. A partial list of artists already confirmed to participate include: RODNEY ATKINS, SARA EVANS, MIRANDA LAMBERT, MARTINA MCBRIDE, JUSTIN MOORE, JERROD NIEMANN, JAMES OTTO, JAKE OWEN, KELLIE PICKLER, JOHN RICH, BLAKE SHELTON, TAYLOR SWIFT, CARRIE UNDERWOOD and CHRIS YOUNG. Additional artists continue to be confirmed.
Artists can expect to receive all station liner requests directly from CRB no later than NOVEMBER 3rd. Finished liners must then be submitted back to CRB at email@example.com by DECEMBER 15th. Artists who sign up for the program are obligated to record up to three custom liners per station, not to exceed a total of 150 stations. One generic liner set will also be recorded for stations registering after the OCTOBER 31st deadline.
The all-digital liners program permanently replaced the ARTIST RADIO TAPING SESSIONS (A.R.T.S.) at CRS 2010, to provide artists with more flexibility to record the liners at their leisure. Sixty-eight artists and more than 150 radio stations participated in the program’s debut at CRS 2010.
For more on CRS 2011, visit www.crb.org.