Arbitron Offers Full-Year 2011 Guidance
December 16, 2010 at 3:58 AM (PT)
ARBITRON INC. has offered financial guidance for the full-year ending DECEMBER 31, 2011.
According to a release, the Company is providing 2011 guidance in order to detail the financial implications of the multi-year, multi-market contract renewal signed by CLEAR CHANNEL RADIO (NET NEWS 12/8) as well as those of the recent signing by UNIVISION RADIO to multi-year contracts for PORTABLE PEOPLE METER radio ratings services (NET NEWS 11/22).
ARBITRON expects 2011 revenue to increase between 6 and 8% over its 2010 revenue. For the full-year 2010, ARBITRON continues to expect a revenue increase near the lower end of the previously announced range of 2 to 6% versus the Company's 2009 revenue of $385.0 million, the Company noted.