Pete Wentz, Nick Swisher 'Coach' Twitter Contest
December 22, 2010 at 7:13 AM (PT)
FALL OUT BOY bassist/lyricist PETE WENTZ and NEW YORK YANKEE star NICK SWISHER will coach the world’s first TWITTER-fueled race to SUPER BOWL XLV hosted by MERCEDES-BENZ. On FEBRUARY 2nd, 2011, four two-person teams will embark from different U.S. cities, all bound for DALLAS.
Each team’s progress is "fueled" by the amount of TWITTER activity it generates, plus its performance in a series of challenges along the way. The driving team that reaches DALLAS first will be declared the winner and will receive a pair of 2012 MERCEDES-BENZ C-Class Coupes as well as tickets to the Big Game.
The celebrity coaches will use their social media presence to generate "TWITTER Fuel" for their teams. While they will not actually be in the cars, they will be at the finish line to greet the winners in Dallas. Social media mavens can still sign up to be part of this race by visiting www.Facebook.com/mercedesbenzusa by DECEMBER 22nd to enter.