Arbitron Names Richard Surratt EVP/Finance
February 8, 2011 at 2:17 PM (PT)
ARBITRON INC. has appointed RICHARD J. SURRATT EVP/Finance, with plans to transition him into the role of Chief Financial Officer as soon as possible. SURRATT will succeed SEAN CREAMER, who was promoted to EVP,/U.S. Media Services, temporarily retaining his duties as CFO.
"RICHARD is a respected finance executive who we believe can help our company grow as a leading provider of integrated measures of the media experience and its impact on consumer behavior," President/CEO WILLIAM KERR said. "His solid track record managing complex businesses, executing mergers and acquisitions, negotiating financing agreements and overseeing international finance operations make him an ideal addition to our executive team as we work to fulfill our goals of consistent growth, profitability, and a more diversified revenue base.
"Once RICHARD takes on the responsibilities of CFO, SEAN CREAMER will be able to fully focus his attention and his talents on enhancing our core radio services and building the new cross platform offerings that are designed to help ARBITRON grow into new markets."
Previously, SURRATT was Pres./CEO at VOYAGER LEARNING COMPANY, where he led the sale of the company in DECEMBER 2009 to CAMBRIUM LEARNING GROUP, INC.