Hipcricket 7.0 Links To Facebook, KIIS On Board
February 15, 2011 at 11:14 AM (PT)
HIPCRICKET has launched the HIP 7.0 cloud-based mobile marketing and advertising platform, which will empower clients to extend their mobile marketing and advertising reach to FACEBOOK. Already on board is CLEAR CHANNEL Top 40 KIIS/LOS ANGELES.
"With 80,000 campaigns completed and a tenfold growth in our Advertising Network announced last year, HIPCRICKET has experienced incredible growth, even just in the last six months," Pres./COO ERIC HARBER said. "Our rapid product development and recent partnerships yielded a new version of HIP 7.0. We believe our clients will recognize the significant value of the new platform right away; particularly with the all-important social media integration enabled by SOCIALCONNECT."
"We value our loyal fans and are looking for ways to extend our interaction with them," CLEAR CHANNEL/LOS ANGELES Marketing Dir. EILEEN WOODBURY said. "For years, HIPCRICKET has empowered us to do that with mobile marketing and listener loyalty clubs. HIP 7.0 is a benefit to us because of its unmatched abilities to connect our social media campaigns and mobile marketing."