TRN's America's Radio News Network Will Add Afternoon Block March 28th
February 15, 2011 at 10:35 AM (PT)
The launch of the second three-hour block of weekday all-news programming from TALK RADIO NETWORK SYNDICATIONS LTD.'s AMERICA'S RADIO NEWS NETWORK has been accelerated to MARCH 28th due to world events and affiliate demand. The block will air 3-6p (ET) weekdays, joining the existing noon-3p block as part of what will ultimately be a 15-hour daily service.
"Stations love the long-form news product so much they are asking for more of it sooner -- we are frankly stunned by the demand!," said CEO MARK MASTERS. "With all of the life changing events in this world, the likes of which we haven't seen since WWII, our affiliates are telling us that this level of high quality non-partisan news product is a must have, especially from a 'safe buy' revenue perspective. We have never seen affiliate demand like this for any other program... Our plans to launch five 3-hour all news blocks have just gone into 'warp drive'!"
MASTERS noted that the service covers "10 to 12 stories with 4 to 6 audio actualities each quarter hour -- perfect for a PPM world." He added that TRN's AMERICA'S MORNING NEWS, co-produced with the WASHINGTON TIMES and airing in over 100 markets, offers another three-hour long-form news block and can be used in conjunction with the ARNN blocks.
Reach TRN at (888) 383-3733 or americasradionewsnetwork.com.