Apple Mulls High-Quality Digital Music Files
February 24, 2011 at 10:55 AM (PT)
Various media are reporting that APPLE and other online retailers have reportedly been in talks with record labels about selling higher-quality audio files for its digital music. Naturally, the higher-quality audio will be sold at a higher price.
According to METRO.CO.UK, artists and producers typically record songs in a 24-bit audio format; the tracks are first compressed to 16 bits to be put on CDs, and compressed even more to be placed in downloadable MP3 files. This process erodes the original audio quality.
"We are trying to fix the degradation of music the digital revolution has caused," UMG Chairman JIMMY IOVINE said earlier this month. "It’s one thing to have music stolen through the ease of digital processing, but it’s another to destroy the quality of it. That’s happening on a massive scale."
Exactly how much more how much high-quality digital music file would cost has yet to be determined. PASTE MAGAZINE reports that the price could be patterned after RADIOHEAD's current sale of their latest record, "The King of Limbs." The band sold mp3 files for $9, while offering uncompressed WAV files for $14.
One dissenting view comes from Q MAGAZINE Sr. Editor MATT MASON, who said: "Record companies are trying to offer as much consumer choice as possible, but I can’t see music buyers purchasing these records in their masses. The biggest issue is the file size. In 24-bit formats, they will be four or five times bigger than regular albums."