Selector Creators Intro GSelector At NAB
April 24, 2006 at 6:04 AM (PT)
RCS has debuted "GSelector" which it is billing as "'music scheduling reinvented', the new RCS paradigm merges science and art in an innovative system for radio." RCS says the product is result of "working closely with top radio programmers and consultants during the entire development process" and that the end result is that "the new GSelector incorporates today’s technology and workflow patterns to create music logs containing the best possible song sequences." GSelector is also Web-ready so users can schedule or make programming changes over the Internet.
RCS President PHILIPPE GENERALI said, "First, GSelector is simple to use. GSelector’s patented new method is like nothing else. Users can dynamically see in real-time, the natural demand of each song, artist or attribute like tempo, theme or sound code. They adjust it right there on the graphic display and can view the resulting changes instantly.
"Secondly, for today’s modern way of making radio, you need a truly modern tool. Managing multiple channels is nearly universal. GSelector users can handle all their channels from one shared music library. Radio itself is so popular it’s now available from multiple media: HD (DAB) channels, Satellite services, Internet streams, and the ever-popular FM and AM terrestrial radio stations. This means the new GSelector will help today’s multi-channel programmer keep closer control on all his or her formats. It’s all about music balance." For more on this go to www.rcsworks.com.
Media Monitors Enters TV & Cable Spot Tracking
Meanwhile, MEDIA MONITORS, a division of RCS, has announced the addition of Broadcast TV and Local Cable to their roster of commercial monitoring services which currently includes radio and newspapers in major North American markets.