AdLarge To Sell Ads For Wall Street Journal Radio Network Podcasts
March 8, 2011 at 4:12 AM (PT)
ADLARGE MEDIA has inked a deal to represent THE WALL STREET JOURNAL RADIO NETWORK for all JOURNAL and MARKETWATCH-branded podcasts.
"Our role will be to connect advertisers with premium advertising and sponsorship opportunities that will associate their brands with one of the most powerful and respected organizations in business reporting," said ADLARGE CEO GARY SCHONFELD.
"We are very pleased to be able to collaborate with ADLARGE on this audio podcasting initiative," added WSJ VP, Partner Businesses PAUL BELL. "The ADLARGE team has a proven track record in the industry and will enable us to expand our reach through even more creative and innovative advertising solutions."