CMA Launches College Initiative
March 15, 2011 at 9:07 AM (PT)
The CMA (COUNTRY MUSIC ASSOCIATION) has begun an education initiative called CMA EDU, which according to their website, “wants to provide undergraduate college students with a hands-on opportunity to enhance their skills in marketing and promotion.
With the support of CMA and the Country Music community, they will gain networking opportunities, unique educational experiences, and leadership training. The innovative campaigns designed by the students will not only promote the Country Music genre and CMA events, but will also serve as distinguished elements to add to any resume.”
"CMA EDU is going to provide students an up-close look at the business they aren't going to get anywhere else," said CMA Board member KAREN FAIRCHILD of LITTLE BIG TOWN. "The networking possibilities are endless. I can only imagine how I would have jumped at the opportunity as a student to be a part of something this closely tied to the actual music business being done in Nashville. We're thrilled to be a part of the inaugural program."
Check it out here.