Universal Music Group Distribution Launches Groovetown Vinyl
April 6, 2011 at 7:52 AM (PT)
UNIVERSAL MUSIC GROUP DISTRIBUTION has launched GROOVETOWN VINYL, an online storefront specializing in high-quality audio products for the discerning music fan. For the first time, visitors to the site will be able to purchase "lossless" audio FLAC files bundled with collectible high quality vinyl at a discounted price.
"In recent years, there's been a revolution in sound quality and consumers are clamoring for the richest experience from their audio collection," stated SVP/Marketing & Product Development MITCH ROTTER. "Music fans have fallen in love all over again with the vinyl experience, from the packaging to the distinctive sound to the collectability, and the FLAC file provides the ease of digital listening without any of the sacrifice that normally accompanies digitally compressed audio files. GROOVETOWN's quality audio products will satisfy all types of consumers -- the audiophile, the technologist, and the true music aficionado."