Clear Channel Radio Names Gary Marince SVP/Research And Development
April 8, 2011 at 12:45 PM (PT)
ARBITRON VP/Programming Services and Development GARY MARINCE is joining CLEAR CHANNEL RADIO as SVP/Research and Development, effective APRIL 18th. MARINCE, a former OM at WWSW-A-F/PITTSBURGH who has been with ARBITRON for 15 years and was instrumental in the development of the PPM, will report to EVP/Research BOB MICHAELS.
"Research plays an increasingly important function in our industry, enabling us to assess the true impact of radio in the lives of our listeners as well as its increasing value to our advertisers," CLEAR CHANNEL RADIO CEO JOHN HOGAN said. "CLEAR CHANNEL has long been committed to cutting-edge research, and GARY will play a critical role in expanding our research capabilities and advance our commitment to creating a best-of-breed in-house research function within CLEAR CHANNEL."
"I've known GARY for many years and worked with him at ARBITRON, and I couldn't be more pleased that he is joining CLEAR CHANNEL RADIO," said MICHAELS. "It's a real win for our company -- GARY is a highly-respected research industry professional, and a strong addition to our research team."
"No other radio company stresses the importance of research the way CLEAR CHANNEL RADIO does, and I'm very much looking forward to working with BOB and the team there to further build their research efforts," said MARINCE.