Valerie Geller Signs New Book At NAB Show Today
April 12, 2011 at 4:18 AM (PT)
Consultant VALERIE GELLER's long-awaited new book, "BEYOND POWERFUL RADIO -- A COMMUNICATOR'S GUIDE TO THE DIGITAL AGE," is available now from FOCAL PRESS, and GELLER is at the NAB SHOW in LAS VEGAS TODAY (4/12) to sign copies of the book at the NAB STORE in the LAS VEGAS CONVENTION CENTER. GELLER will be signing the book 10-10:30a (PT).
The book takes the principles GELLER outlined in her popular "CREATING POWERFUL RADIO" and applies them not just to radio but to digital platforms. The tips and instruction include how to find talent and produce quality content, interviewing techniques, improving your storytelling, creating news, and sales and marketing suggestions, for radio, social media, streaming, podcasting, video, and more.