Keke Luv Conquers 'Live For 175' ... And Lives To Tell About It
All Access Exclusive
April 15, 2011 at 5:10 PM (PT)
Humongous ALL ACCESS congratulations go out to PEAK BROADCASTING Top 40 KSAS (KISS FM)/BOISE morning host KEKE LUV, whose "Live for 175" fundraiser to help abused children come to a successful end TODAY at 5p (MT). LUV spent seven days and seven hours (175 in all) with no sleep or solid food to raise awareness against CHILD ABUSE.
As he finished his monumental challenge, ALL ACCESS had a chance to ask him some questions about his personal adventure, in this exclusive interview:
Do you have any personal connection to child abuse -- not necessarily you, but your extended family, neighbors, etc.?
Yes. Not personally, though an emotional story five years ago rocked my world. Four-year old SUMMER PHELPS was tortured and died because she couldn't withstand another second of abuse. Her story shocked SPOKANE, WA and documented as one of the worst cases of child abuse in WASHINGTON. It also brought back my own memories as a child watching my own mom getting beat up by her boyfriend. He would sit on her, put his knees on her shoulders, and beat her. It showed me that even at such a younger age, these kids remember everything and we have to protect them.
Was there ever a time or times during this marathon when you felt you wouldn't be able to make it all the way through? If so, when and what did you do to keep going?
It really wasn't a problem this year. The KISS FM staff had me taken care with water, vitamin water and GATORADE. I drank non-stop and rotated them adding ENERGEN C Packs to the water (2000mg).
How much weight did you actually lose?
Not done yet, but three pant sizes and mainly those little love handles.
Did you ever feel you had run out of things to say ... and how did you combat that?
Great question! If you rely on your listeners to take you on a journey, each conversation is different. Hundreds of phone calls about every different type of abuse situation always poses a different question. This also gives you an opportunity spread your message various angles.
What was the biggest challenge -- the weather? The hunger pangs? The times when you felt you had nothing fresh to say?
Again, fresh to say? That would be easy considering there are so many elements, listeners calling, and walk-by traffic, including just the outdoor elements.The REAL challenge is staying focused. We created a full-blown outdoor studio. I had complete control in my own virtual -- see through -- studio on the busiest intersection in downtown BOISE. Club, hockey games, parking and the main street to freeway can mean DISTRACTION! Weather wasn't too much an issue.
Was there ever a time when you felt you saw something that wasn't there?
LOL! MEGAN FOXXXX?? Yea, wasn't her.
In order of priority, what are the first things you're going to do when you finish -- eat, bathe or sleep?
(1) Meet listeners and talk with every last one. This is an emotional event; you just can't blow them off.
(2) Thank my staff all the way to the top. These guys were instrumental and this isn't just a manager's "Token Statement." LUCKY THA DJ, MICHELLE HEART and NATHAN FAST became the more than just a 'Pit Crew'.
(3) Eat! But ... just like fruit smoothie. I have to start back up slow for the first few days.
(3) Shopping for the club tonight ... club gig.
What's the first thing you WANT to eat -- and what's the first thing the medics recommend you eat?
Okay, for real. I want a STEAK! Everything off the OLIVE GARDEN menu, chocolate ice cream and a DR. PEPPER! In that order! But first it will be some fruit and maybe crackers ... ugh!
How long do you plan on sleeping when you get home?
No sleep :) I'll call it an early night.
When do you plan on returning to the station for your "regular" gig?
What kind of questions are these? Ha ha ha! I'm at the club tonight and back on-air at 6a MONDAY! There are no vacations!
And last but not least ... how are you going to top this NEXT YEAR?
More is not always better. I've been asked that a lot and it always seems to come on the last day. It depends on what our goal is next year. Our company (PEAK BROADCASTING) grew a bit this week. We took a major risk in the efforts to do good in the community and broadcast a great event. These may sound like regular radio stunts. They're far from it. I believe beauty is in the eye of the beholder and creativity doesn't fall far from that.
The entire PEAK BROADCASTING COMPANY was a part of this. I received various calls from FRESNO cheering and offering to help out. I would suspect something really BIG is coming...