Report: Apple Has EMI Deal, Very Close To Sony And UMG For Cloud Based iTunes
May 19, 2011 at 3:57 AM (PT)
Last month (NET NEWS 4/25), ALL ACCESS reported that APPLE had succeeded in procuring deals with at least two of the four big music labels in the last two months, possibly signaling that the rumored iTUNES streaming music service is imminent. Now, CNET is reporting , "APPLE has signed a cloud-music licensing agreement with EMI MUSIC and is very near to completing deals with UNIVERSAL MUSIC GROUP and SONY MUSIC ENTERTAINMENT."
The deal with UMG comes as a bit of a surprise, as the talks were reportedly stalled last month. The CNET report claims the SONY and UMG paperwork will be signed next week.
With all four major record companies now on board, APPLE seems set to announce the launch of their long-anticipated cloud-based service on JUNE 6th at the company's Worldwide Developers Conference.
APPLE rivals AMAZON and GOOGLE both announced their cloud-based services first. AMAZON was first (NET NEWS 3/31) with their "Cloud Drive" And "Cloud Player." GOOGLE rolled out MUSIC BETA earlier this month (NET NEWS 5/11).
Both AMAZON and GOOGLE, however, launched without deals in place with all the major labels. CNET notes, "There's no doubt who the top-four record companies are pulling for in the cloud music wars. They hope APPLE's service makes the other two guys look shabby by comparison. The thinking is that if APPLE's service eclipses those of its rivals, it will prompt AMAZON and GOOGLE to pay the labels' licensing rates."