HipCricket Reaches The 100,000 Campaign Mark
May 24, 2011 at 8:08 AM (PT)
HIPCRICKET reached an industry-leading 100,000 campaigns, including more than 20,000 in 2010 using elements ranging from SMS to MMS to CRM to mobile-social programs, mobile coupons, QR codes, branded applications, mobile web, and more. HIPCRICKET has powered mobile campaigns for a broad range of clients including brands, agencies, media companies and enterprises. Clients include MILLERCOORS, NESTLE and MACY's among hundreds of others.
"One of the major benefits of mobile as a marketing and advertising medium is the ability to measure the success of campaigns and make changes in real time. Backed by our cloud-based HIP 7.0 platform, HIPCRICKET's client campaigns can be continually optimized," said Pres./COO ERIC HARBER. "Whether it's building integrations for leading CRM systems or creating the first mobile-social solution, HIPCRICKET is using 100,000 campaigns worth of 'learning experiences' to innovate and drive measurable business results."