Facebook To Offer Spotify Music Service ... Outside The U.S.
May 25, 2011 at 3:50 PM (PT)
FACEBOOK will soon be offering a music-streaming service -- outside of the U.S. for now -- with SPOTIFY, reports FORBES. The integrated service, currently going through testing, could be launched in as little as two weeks.
Once in service, FACEBOOK users will see a SPOTIFY icon appear on the left side of their newsfeed; clicking the SPOTIFY icon will "install the service on their desktop in the background, and also allow users play from Spotify’s library of millions of songs through FACEBOOK. The service will include a function that lets Facebook users listen to music simultaneously with their friends over the social network."
SPOTIFY has been engaged with the major label groups for the rights to sell their music in the U.S. for months now. Hopefully for SPOTIFY, getting FACEBOOK as a distribution platform could spur resolution of the negotiations.
"SPOTIFY’s challenge till now has been raising money through advertising and premium subscriptions, to offset the costs of royalty streaming payments to the big four music labels," the FORBES story noted. "Hopping onto the platform of FACEBOOK should significantly boost its chance of picking up more paid-for subscribers. As the service gets licensed in more countries like the U.S., FACEBOOK will help it compete with other existing music services like SHAZAM and LAST.FM with a unique social element."