It's Red, White & Boom! For WNCI
June 8, 2011 at 12:21 PM (PT)
CLEAR CHANNEL Top 40 WNCI/COLUMBUS is once again involved in the annual 4th Of JULY event known as RED, WHITE & BOOM! In 1981, approximately 30,000 people gathered at BICENTENNIAL PARK to view a small downtown fireworks display. TODAY, more than 500,000 people flock to downtown COLUMBUS for the 12-hour celebration.
The NEW CASTLE, PA-based fireworks company, PYROTECNICO, was chosen by RED, WHITE & BOOM! to produce their display in 2004. PYROTECNICO has presented the past six RED, WHITE & BOOM! displays and will continue to present the largest fireworks display in the Midwest.
Red, White & BOOM! will be held on JULY 1st so it does not interfere with any of CENTRAL OHIO communities' fireworks displays and events on July 4th.
PD TONY FLORENTINO told ALL ACCESS, "It’s our understanding that WNCI has been a partner from the beginning, in 1981. For more than 10 years, the station has created and produced the soundtrack which is synched with the fireworks and broadcast live on WNCI. Last year’s BOOM gave us a 63 share 6+ in the 10p hour!"