Supernova Interactive Partners Online With Corus
July 26, 2011 at 3:20 PM (PT)
SUPERNOVA INTERACTIVE has announced a fourth consecutive online Radio Community in partnership with CORUS ENTERTAINMENT. Adapted for local Radio, the MyCommunity platform uses fan engagement, commenting and voting to identify the Top 10 most popular bands on the local network; allowing program directors to hand pick which bands to feature from the best new music.
In addition to SUPERNOVA’s 99.3 THE FOX, POWER 97, and EDGE 102.1 Radio communities, the newly launched http://fm96.supernova.com -- LONDON’s Home of Independent Music, is one of the only socially integrated websites offering mainstream media exposure to previously unheard bands.
"Radio listeners are looking for more engagement with their station, and as they become more involved in social media they also open to interaction with their radio station as a trusted local brand," SUPERNOVA INTERACTIVE CEO ELLIOTT HURST said. "SUPERNOVA’s MyCommunity technology is an ideal engagement solution for radio brands like LONDON’s Best Rock FM96 wanting to promote local talent. This online community provides artists and musicians with a platform for promotion and exposure to listeners, while giving listeners a forum to discover and interact with the best undiscovered talent LONDON has to offer."