Westwood One Appoints Max Krasny SVP/GM Entertainment Division And Affiliate Sales
August 10, 2011 at 8:40 AM (PT)
WESTWOOD ONE ups MAX KRASNY to SVP/GM Entertainment Division and Affiliate Sales. In this capacity, KRASNY will lead affiliate sales efforts for all WESTWOOD ONE programming, as well as continue to oversee the Company’s entertainment properties and events such as THE BILLY BUSH SHOW, ROCSI ON THE RADIO, the GRAMMY AWARDS and MTV NETWORKS partnership.
KRASNY has been with WESTWOOD ONE for nearly 15 years and has had integral roles in production, affiliate sales, advertising sales and programming. He took over responsibility for the Entertainment Division in 2006.
"Since taking the reins five years ago, MAX built WESTWOOD ONE’s entertainment division through innovative program development and important partnerships," said WESTWOOD ONE Pres. ROD SHERWOOD. "His knowledge of the business, and solid reputation with both our affiliate and programming partners, will help WESTWOOD ONE grow our distribution and continue to provide excellent service to our affiliate partners."
KRASNY said, "WESTWOOD ONE’s diverse platform of top-notch programming is second to none. "I am looking forward to working closely with our affiliate partners to further drive audience growth and value for both local and national advertisers."