Google Launches 'Magnifier' Music Beta PlugIn
August 18, 2011 at 4:05 AM (PT)
GOOGLE has launched a new way to discover music, with MAGNIFIER. Head Of Music Programming TIM QUIRK blogs, "Wondering what MAGNIFIER is? Well, when I was in junior high school, I had a friend whose older cousin lived in ENGLAND, and that cousin would always send my friend great new records we usually knew nothing about, except that if the cousin liked them there was a very good chance we would, too. That's how we first heard THE CLASH's debut LP, 'Closer' by JOY DIVISION and countless other albums I still treasure today."
"So, MAGNIFIER is basically MUSIC BETA's cousin who lives in ENGLAND," he continues, "except that we don't actually live in ENGLAND, and you don't have to wait weeks for new packages to arrive via air mail. Because we’ll bring you new free music each and every day. Sometimes it will be songs you haven't heard of by artists you have. Sometimes it will be new artists we think deserve more attention. And sometimes there will be video interviews and live performances. But you can always count on the following:
* You can add any or all of the songs to your MUSIC BETA library instantly
* You can do this for free
* The artist is being featured because someone on our team thinks they're pretty great"
Check out the MAGNIFIER plugin here.