9/11 Tributes Planned By Radio Across America
September 6, 2011 at 12:38 PM (PT)
With the 10th Anniversary of the SEPTEMBER 11, 2001 attacks on THE UNITED STATES coming up this SUNDAY (9/11), radio stations across the country are prepping to honor the memory of those who lost their lives on that tragic day.
CPR PROMOTIONAL CONSULTING honcho PAIGE NIENABER shares with ALL ACCESS what some of his client stations have planned:
"Where Were You?" Taken To The Next Level -- Starting at 7:46a on FRIDAY and for 102 minutes, KDWB/MINNEAPOLIS is pulling music and spots and running pre-recorded audio from listeners, local celebrities and artists, about their experiences ten years ago. (102 minutes has nothing to do with dial position; it’s how long the towers stood).
A Very PPM Friendly Strategy -- A very large station somewhere is dropping jocks and contesting for the weekend because with the world focused on this solemn occasion, it would be pretty inappropriate to be doing wacky contesting while a DJ yammers about a club gig.
A Muther Of A Visual -- A Top 40 somewhere is having a designer create two towers built from QR codes that will be on display in a mall. Each code, scanned, will have a name and photo of a victim.
Soldier Salutes -- You can NOT go wrong with honoring soldiers. Which is why WILD/TAMPA set up this link for their listeners to virtually high five friends and loved ones who are serving our country .
Name Scroll -- ALLY REID from CAT COUNTRY/ALBANY figured out the code to make the names scroll. NICK at LINCOLN FINANCIAL/SAN DIEGO got it so that the names will stop when you leave the page but pick up where you left off when you come back. This is the set up for her station in ALBANY and here is WPGC’s version.
Googlizing -- There will be stations this coming weekend where the date "9/11" does not appear on their site or social media. These people will forever be known as fools. I’ve seen artwork for a couple of stations that is absolutely amazing. Ten steps beyond a red, white and blue motif.
Stair Climb -- JOHN & TAMMY at KSON/SAN DIEGO participated in a Fire Fighters Memorial event this past weekend where first responders and the public could tackle climbing 110 flights of stairs at the HILTON hotel. Video will be up shortly.
Military Mami's -- At JAMZ 96.3/ALBANY they’re honoring the hardworking wives and girlfriends of deployed troops, who are holding down the home front.
Heroes Weekend -- I’ve got a great promo from WFLY (FLY 92)/ALBANY where they’ll be airing testimonials from listeners about heroes in their community.
Community Remembrance -- WOW COUNTRY and KIDO/BOISE are doing an event at a park on SUNDAY that will have a giant card that will be sent to the GROUND ZERO MUSEUM. There will be a moment of silence and the rest of the day will be focused on remembering the victims.
Candles -- JAMZ and KISS/BIRMINGHAM are participating in a civic event downtown with the mayor and other luminaries. There will be a rider-less horse, 21 gun salute and a playing of Taps. The stations are providing the nearly 3000 candles.
Balloons -- KHTT/TULSA is working with the local FOX station for a release of 911 balloons, each with a glow stick, at 9:11p. They’ll have "Where were you?" calls all weekend and songs that they’ve turned into tributes with audio from ten years ago.
And Even More Balloons -- 97.3 THE EAGLE/NORFOLK is doing a Freedom Fest event on SATURDAY. They (with the help of the Governor and artist PHIL VASSAR) will be releasing 3213 balloons, each with a note inside.
The Human Balloon Flag -- On THURSDAY KOB-F/ALBUQUERQUE will be at an elementary school where the kids will line up and hold red, white or blue balloons over their heads, and on cue (after a photo from a firetruck extension ladder, these will be released.
The Heroes We Forget -- RADIO ONE/RICHMOND on the air, on-the-web and on-site in the community will be honoring the people we kind of take for granted, like cops and firefighters and EMTs. They’ll be going out to police and fire stations all weekend.
The Field Of Flags, Or, The Healing Field in SALT LAKE CITY. -- KZHT will be out at a civic memorial where 3000 flags are laid out in a field and you can wander through and get a sense of the enormity of the loss. THE WOLF/PORTLAND is at their local version of this and Y-98 and FRESH/ST. LOUIS are participating in "A Night To Remember" at FOREST PARK. 3000 flags on three foot poles, and at the base of each, a photo and bio. There will be speakers, a Police Band and then a candlelight vigil.