ABC Digital Attracts 350 Affiliates
September 14, 2011 at 3:33 AM (PT)
CITADEL MEDIA's recently launched ABC DIGITAL has already surpassed 350 affiliations, The digital content service from ABC NEWS RADIO delivers customized, format-specific news and music/entertainment feeds directly to radio station websites.
Major broadcasters signing affiliation agreements in the past month include MIDWEST COMMUNICATIONS, MERLIN MEDIA, THREE EAGLES COMMUNICATIONS, JOURNAL BROADCAST GROUP, NEXT MEDIA, TIMES-SHAMROCK COMMUNICATIONS and JVC BROADCASTING.
ABC DIGITAL offers brief stories from news categories such as World, National, Politics, Business, Entertainment and Health/Lifestyle, which are produced and updated 24 hours a day. content is also customizable for music stations with format-specific stories on artists from 12 major formats including Adult Hits, AC, Lite AC, Oldies, Alternative, Active Rock, Classic Rock, Country, Top 40, Hot AC, Urban and Urban AC.
"When we break news, we alert our key radio station contacts so they can promote their leadership position on-air and drive listeners to their station’s site," ABC NEWS RADIO VP/GM STEVE JONES said. "This is a strong engagement feature that helps our customers increase their digital audience while seamlessly linking the on-air and online experiences."
"ABC DIGITAL is an innovative offering tailored for radio stations with format-specific feeds that no other major news organization provides," CITADEL MEDIA SVP/Programming and Distribution CARL ANDERSON said. "We anticipate continued growth for this service and expect it will be an extremely successful addition to our portfolio."