Bloomberg Radio To Air Sports Reports By Jared Max
September 14, 2011 at 3:37 PM (PT)
BLOOMBERG RADIO has partnered with ESPN Sports WEPN-A/New York to provide BLOOMBERG with morning sports programming, BLOOMBERG.COM reports. ESPN host JARED MAX will deliver live reports that are specifically targeted to the NEW YORK CITY market, beginning at 5a ET during "The First Word" hosted by KEN PREWITT and "Bloomberg Surveillance" with hosts PREWITT and TOM KEENE.
"We’re pleased to offer our listeners in the NEW YORK CITY metro area with morning sports coverage by ESPN’s flagship station," BLOOMBERG RADIO head AL MAYERS said. "In partnering with ESPN, we’re combining the best brand in business with the best brand in sports."
"When it comes to serving the most passionate sports fans in the world, ESPN NEW YORK is proud to partner with BLOOMBERG on this unique endeavor," WEPN PD JUSTIN CRAIG said.