Clear Channel And Xbox 360 To Offer HD Video Stream Of iHeartRadio Music Festival
September 19, 2011 at 5:39 AM (PT)
CLEAR CHANNEL RADIO has partnered with MICROSOFT to enable the companies to offer a high-definition video (HD) stream of the entire two-day iHEARTRADIO MUSIC FESTIVAL exclusively on XBOX 360.
"Since we announced the Festival in JULY, listener demand has been unprecedented, with fans across the country clamoring for a chance to be part of the biggest live concert in radio history, a show that sold out in just 10 minutes," said CLEAR CHANNEL RADIO Pres./CEO JOHN HOGAN. "This partnership with XBOX 360 means that those who cannot be in LAS VEGAS in person will have the opportunity to experience the event as well through an HD video stream exclusively on XBOX LIVE."
HOGAN added, "XBOX 360, the number-one selling entertainment console in the U.S., and iHEARTRADIO, the leading digital radio platform, are the perfect match. Streaming the Festival in HD on XBOX LIVE reflects our ongoing commitment to be everywhere our listeners expect us to be, with the products and services they want."