Cars.com Creates Custom Pandora-Branded Radio Stations
October 21, 2011 at 7:51 AM (PT)
CARS.COM has launched three new custom PANDORA-branded radio stations, targeted at "anyone who spends time behind the wheel or on a computer, smartphone or iPAD screen." "Road Trip," "Tailgate" and "Car Songs" provide distinct playlists with different listeners and settings in mind.
"PANDORA is everywhere in today's world, on the web, smartphones, iPADS and in cars," said CARS.COM Pres. MITCH GOLUB. "With this campaign we can help car buyers find not only the right car for the right price but the right mix of music for any car-related occasion."