AWM Sets 'Branding For Women' Symposium
October 27, 2011 at 6:29 AM (PT)
The ALLIANCE FOR WOMEN IN MEDIA FOUNDATION will host a Symposium that examines media branding to women. The one-day educational event will take place on NOVEMBER 2nd at the PC RICHARD & SON THEATER in NEW YORK. Sessions will focus on: Know Your Audience: Meet Today's Female Consumer, Mommy Bloggers: Hear Them Roar and Creating New Niches in Established Brands.
"The ALLIANCE FOR WOMEN IN MEDIA FOUNDATION is proud to host some of the leading experts and innovators of media branding to discuss their strategies and successes," said AWM Chair VALERIE BLACKBURN. "Women are the primary decision-makers for most consumer messages, and we look forward to discussing important trends in technology, content, and demographics that influence how successful companies are branding to women."
For more information, visit www.allwomeninmedia.org.