Avalanche Of Christmas Format Flippings
November 14, 2011 at 3:26 PM (PT)
Have your CHRISTMAS music format scorecards ready, folks? Cuz off we go!
CLEAR CHANNEL AC KKCW/PORTLAND became "The CHRISTMAS Music Station" on FRIDAY, NOV. 11th
VIRGINIA veritably has gone "All-SANTA Happy," as CLEAR CHANNEL Oldies WVMA (MAGIC 105.3) and ENTERCOM AC WWDE (2WD) are peppering NORFOLK with Holiday tunes. In ROANOKE-LYNCHBURG, AC WSLQ (Q99) and AC WSNV (SUNNY) lit their respective CHRISTMAS programming trees.
CLEAR CHANNEL WLGX (Gen X5)/LOUISVILLE is jingling away.
CBS RADIO/RIVERSIDE will launch "CHRISTMAS 103" on TUESDAY, NOVEMBER 15th on Sports KVFG. At the same time, the ESPN programming will move to sister Adult Standards KRAK-A/VICTOR VALLEY, CA.
"With the holidays right around the corner, CBS RADIO/RIVERSIDE is providing our loyal listeners with what they want during this season -- CHRISTMAS music," CBS RADIO/RIVERSIDE SVP/Market Manager HARVEY WELLS said. "You can count on 'CHRISTMAS 103' to play all of the tunes that will get you in a festive mood."
CLEAR CHANNEL AC KSOF (SOFT ROCK 98.9)/FRESNO OM STEVE WEED "switched on the elfin music box" at 12:01a on SATURDAY (11/12).
Check things out at www.softrock989.com.
At 5p on FRIDAY (11/11), FT. MYERS BROADCASTING AC WTLT (LITE 93.7)/ FT. MYERS, FL strung up the Holiday "LITES" on the palm trees and became "SOUTHWEST FLORIDA's OFFICIAL CHRISTMAS STATION."
BEASLEY AC WJBR/WILMINGTON, DE flipped to Holiday mode as "DELAWARE's CHRISTMAS STATION" TODAY (11/14) at 3p (ET).
SANTA CLAUS arrived at ENTERCOM Classic Hits WOLX/MADISON at 2p CT today. It is now "All CHRISTMAS Music All the Time" on MADISON’s Home for the Holidays.
NEW NORTHWEST BROADCASTERS Oldies KARY (CHERRY FM)/GRANDVIEW-YAKIMA. WA will flip to an all-CHRISTMAS format on NOV. 25th and continue as YAKIMA’S official CHRISTMAS station.
Keep track of all the CHRISTMAS flips here.