Mark Ramsey Doesn't See FM Coming To Smartphones
November 17, 2011 at 3:51 AM (PT)
MARK RAMSEY MEDIA Pres. MARK RAMSEY asks in his latest blog, "Will FM radio ever end up pre-installed in mobile phones in the U.S.?"
"I doubt it, because consumers aren’t asking for radio to be built into their mobile phones," he writes. "But what’s more interesting to me is that radio industry leaders keep driving for this, obsessively wishing and hoping and planning for it."
RAMSEY also asks, "Why is that more interesting to me? Because it's not only deaf to what consumers are asking for, it’s blind to the direction of consumer trends."
Check out the full posting here.