Overnight Briefing & General Reality Check - Jan 22, 2015
January 22, 2015
Kellogg is stocking supermarket shelves with its new Frozen breakfast cereal. It's not actually a frozen food --it's got the Disney princess sisters from the movie on the box, and inside is sweetened cereal with snow and ice crystal shaped marshmallows. Toothbrush not included. (Kaye)
The President at play:
The folks at Nielsen say ratings for PRESIDENT OBAMA's State of the Union address were the lowest of his presidency, at about 31.7-million viewers. That compares to the 52-million who watched his first address in 2009.
The White House spin? A lot of folks watched the address on non-traditional platforms.
In a blog post, Senior Adviser DAN PFEIFFER said, "While traditional television viewership has declined, the impact and importance of the State of the Union address has grown... It's changed from a live television event to a multimedia extravaganza. Millions of Americans will consume the address later via on-demand video and their social media feeds." (Pacelli)
Sucking the life out of the wire services:
SYLVESTER STALLONE is full of surprises. Tourists in the City of Brotherly Love were shocked to see the action star pop up at the "Rocky" statue outside the Philadelphia Museum of Art last weekend. PETER ROWE and two pals tell the San Francisco Chronicle's "Daily Dish" gossip column that they were running up the infamous stairs when someone said they were "making me look bad."
The Italian stallion was right there, gladly posed for a selfie and Peter calls the experience "unreal."
Sly is reprising his legendary role as Rocky for the movie "Creed" --which is currently filming in the city of Brotherly Love-- where he trains the grandson of Apollo Creed. (Lee)
The Reel Deal:
If you're a fan of BENEDICT CUMBERBATCH's movie about computer scientist ALAN TURING, you'll be interested to find out that Alan's notebook is going to be auctioned off by Bonhams auction house in New York City on Apr 15. The 56-page notebook --which has never been seen in public and dates back to 1942-- is expected to bring in "at least seven figures," according to experts. A portion of the proceeds will also go to charity.
Looking for Love in all the Wrong Places:
A bachelor in England is asking people to donate money to improve his love life.
26-year-old bartender TOM PACKER posted an ad on crowdfunding site Indiegogo.com asking for $2-thousand dollars to fund his romantic pursuits. Packer plans to spread the money out over thirteen dates with thirteen different women. He explains, "There's a popular theory, which states that on average it takes 13 dates to find love." Packer says he just wants to find the girl of his dreams. (Still)
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