Overnight Briefing & General Reality Check - Aug 19, 2015
August 19, 2015
Filling a need:
Forget Pope Soap-on-a-Rope --Philadelphia is rolling out the barrels for the visit next month of POPE FRANCIS. Beer barrels, in particular.
In nearby southern New Jersey, the Cape May Brewing Company is releasing an India Pale Ale to honor the Pontiff that it's dubbed YOPO, or "You Only Pope Once."
And the Philadelphia Business Journal reports the Philadelphia Brewing Company is putting the finishing touches on 60 barrels of its new Belgian style Triple, Holy Wooder ("Wooder" is how "water" is pronounced in some Philadelphian dialects).
On its Instagram feed, Philadelphia Brewing Co. says Holy Wooder "guarantees to cleanse your soul and set you on the path to righteousness." (Kaye)
And, there's yet still another fun beer in the works --Mental Floss reports General Mills, who make Wheaties breakfast cereal, is getting together with a fellow Minneapolis-based company called Fulton Beer, which will release a limited-edition craft brew called... wait for it... HefeWheaties.
The name is reportedly a play on the German word, "Hefeweizen," which is a German style of beer that's brewed with over 50 percent malted wheat --although there's no cereal in the beer itself.
It'll only be available in the Twin Cities beginning Aug 26.
Looking at Logos:
It's August. Are you ready for PUMPKIN SPICE LATTES yet?
If you aren't, too bad! Starbucks and Panera Bread are already announcing that both their PSLs are going to get a makeover this fall.
Starbucks is going to add real pumpkin to their lattes, and ditch their caramel coloring (which is what makes the latte so orange). Panera Bread will also be replacing some artificial preservatives with natural substitutes this year.
"After hearing from customers and partners about ingredients, we took another look at this beverage and why we created it so many years ago," says PETER DUKES, the director of espresso Americas for Starbucks, and the man who led development of the PSL twelve years ago.
You can try Panera's new latte on September 9th. No word on when PSL will be back in Starbucks.
Editor's note: Okay, but isn't anyone else concerned that we haven't been drinking real pumpkin in our lattes before this? No? Just me? (AB)
Trolling for publicity:
T.I.'s new restaurant is a treat for the tastebuds. The rapper revealed to TMZ.com that Scales 925 in Atlanta features glazed salmon, braised short ribs, shrimp grits, meatloaf cupcakes and all sorts of "upscale soul food."
Editor's note: Meatloaf cupcakes may sound disgusting, but they're a dream for busy mommies. Just take your favorite meatloaf recipe, mold it into individual servings, put them in your trusty cupcake tin and bake for just 20-minutes. Whip up a salad and instant mashed potatoes and your little dumplins' will be thrilled with dinner! If you're feeling really ambitious, you can throw bacon on top so the hubby will be happy, too. (Lee)
LADY GAGA is threatening to sue a British company that makes breast milk ice cream called... "Royal Baby Gaga."
The NY Daily News reports the London-based company, called The Licktators, claims the flavor was actually named to celebrate the birth of PRINCESS CHARLOTTE, PRINCE WILLIAM and KATE MIDDLETON's second child in May, and the container even has a picture of the Duchess of Cambridge and baby Charlotte. Besides human breast milk, it contains vanilla and lemon.
But now, Gaga's reps say they want the "punk ice cream maker" to yank any mention of the product from the Web and social media within 14 days.
For its part, the company claims she can't copyright the word "gaga," which has a meaning of its own in the Oxford English dictionary as well as being a sound that babies commonly make.
However, the company also has flavors which are inspired by singers, including a popcorn flavored "Jiggy Pop" and a citrus-flavored "John Lemon."
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