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JCP
February 1, 2012
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JCPenny is the store I usually park at when going to the mall. They have a good bathroom section for my kids and good basics like pajamas and towels, always on sale. Are you keeping up with their transformation? No more sales, and really they did have sales every weekend. Whatever ad agency got this gig did a good job at combining looks from The Gap, Nordstrom and Boden. The catalog I found in my mailbox spoke to women in a big way starting with a perfect pink colored cover with a pretty kitty cat featured. Inside were cool looking affordable clothes, Valentines Day gift ideas, even a glowing crock pot. Guys stuff was included with housewares geared towards the sports fans, all the way down to a smart looking brown leather couch.
Reinventing yourself and keeping up with all social networking is key to businesses staying alive. From my perspective JCPenney is giving this all it's got.
She Buzz Words
- Catalog
- Coupon
- Shop App
- Thrift Store
Right Now She Could be
- Cleaning out a closet
- Looking for her dog
- Seeking household help
- Sick with the flu
She could be working at a
- Pet Store
- Makeup Counter
- Target
- Aquarium
She Could be a
- School Administrator
- Trade Show Model
- Sound Engineer
- Pastors Wife
She's charitable
Cleaning out the linen closet can produce stacks of sheets that haven't been used in a long time. Instead of re-shelving them for another five years, she can donate them to her local animal shelter or veterinarian's office. The puppies and kitties will appreciate the up-grade from newspaper.
• Get more She Prep at www.ShePrep.com
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