February 13, 2012
Tomorrow is Valentine's Day. Today many florists, card stores, candy and jewelry counters will be very busy. Tomorrow, they will be busier. Consumers will spend more for Valentine's Day this year than last year, and nearly a fifth will shop online. Jewelry sales will reach $3.5 billion, a National Retail Federation survey suggests. According to a National Retail Federation survey of nearly 9,000 consumers, shoppers will spend an average of $116.21 on traditional Valentine's Day merchandise, such as greeting cards, flowers and candy, this year, up 11% from $103.00 in 2010. 18.1% of consumers say they'll include online retailers among the venues they'll shop. Make sure you send love to those who are handling the retail side of this day; those who are getting poked by the thorns as they wrap and deliver roses, those who wrap your gift up in pretty complimentary paper; the wait staff whose service is special and the candy lady for giving you a free sample.
She Buzz Words
Right Now She Could be
- Signing up for a dating service
- Removing her nail polish
- Calling her mom
- Taking her puppy to training
She Could be Working at a
- Wine Shop
- Jewelry Counter
- Cupcake bakery
"Why all the haters about Valentine's Day"
Valentine's Day is the third biggest gift-giving holiday; Christmas and Mother's Day rank above it. The average person will spend $125 on Valentine's Day. Budget shoppers debate whether a kiss is just a kiss.
Valentine's Day either gets a lot of attention or a roll of her eyes. It all depends on what type of relationship she's in, if any. Anyway, she opts to wear red and chances are her mother or a close girlfriend gives her a card and some candy. Or a significant other will give flowers and maybe a romantic diamond ring.
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