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Not That You Can Always Tell The Difference
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Marketing is everything, and so the new legal market for marijuana is highly dependent on finding just the right name for new strains. "Branding is so important," one cultivator says. It's always been that way, though; What else was Maui Wowi about? And one of the biggest honors of this age is to have a strain named after you. Charlie Sheen, Michael Phelps, Blue Ivy, even Dr. Sanjay Gupta have been so honored. Hey, stoners, does the name make you wanna try a particular strain, or is it all about friends and dealers telling you that it's the good stuff? (Los Angeles Times)
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