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Tell That To Apple
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A series of studies says that people are actually made happier when they have to wait for an experience than waiting for an item (iPhone!). If you're having to wait in a queue or wait several weeks to see, say, a concert, you're more excited than if you're waiting to buy a thing. So, anticipation's better for experiences than things. Not sure what knowing that does for us, but there it is. (New York Daily News)
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