10 Questions with ... Nikki Landry
May 26, 2015
1) What makes your station unique?
Our station is very unique in the sense we have a lot of freedom to be very creative. We are the only Top 40 station in the market that is live and local for the prime dayparts. We also have the only Instant Request Live (IRL) -- weekend edition feature. Listeners call in and get their request played next. Plus, our antenna is on top of NORAD Mountain; how cool is that? It's a high stick.
2) How would you compare it to other stations you've worked at?
Having a full staff is something that is so rare in this business and having the opportunity to have that now in The Springs is such a blessing.
3) Are you wearing more "hats" than you have in the past?
Actually, no. I have a full staff that really takes the lead in their respective duties, and that actually helps alleviate some of the stress because they are so super-awesome in their jobs that I rarely have to follow up. I know it'll be done and it's done with precision. I'm the luckiest PD in this business.
4) What is your favorite part of the job?
#989TeamMagicFm. The staff we have here is absolutely the best there is. They're teaching me new words each day so to sum it all up, I'd say my team is #OnFleek. Plus, we just had our group photo done and we have been told we look like the cover of GQ magazine. #dopeness
5) What is the most challenging part of the job?
Doing a midday show and dealing with the daily programming duties. Some of the meetings have to take place while I'm on the air. At least we get to listen to some really cool music during the meeting, since the meeting takes place in the Magic studio.
6) What's the coolest promotion you've been involved with recently?
We are very promotionally intense. We recently did a promotion to give away a full-blown wedding. This is where the groom-to-be had to dress up like a bride. We posted the pics on our social media and the Top 5 pics with the most "likes" were qualified to win the wedding. The Top 5 had to show up at the wedding venue and get more "likes" put in their vase that had their picture next to it. The grooms ended up showing up in their bridal gowns. It was a very fun day.
7) What's one thing that would surprise many people to learn about you?
I spent 12 years active duty in the Air Force and I was also a General's Enlisted Aide at the Pentagon. I'm also currently working on my Master's/Psy.D in clinical psychology. I was also in the show House of Cards, Season 3. My scene got cut but they added a "Landry" character. Paul Landry. Stay tuned for Season 4 ... #classified
8) Who were your mentors? Who would you say has influenced your career the most?
I've had the luxury of being in some of the best markets, from Toledo to San Francisco, to Washington, D.C. to New Orleans. I'd say probably my most influential mentor was Scott Mahalick. He taught me to always dream big, take chances and know anything is possible. He also taught me how "crazy" wins. Sometimes, people may think you're nuts for doing something (like a crazy promotion) but more times than not, #crazywins
9) What is it about our industry that keeps you wanting to do it for a living?
The ability to constantly innovate. This is what I strive for ... always creating and going that extra step. Sometimes it works, sometimes I fall ... but I get back up and that's what counts the most.
10) What is the one truth that has held constant throughout your career?
Bosses who act like bosses seldom win. Bosses who act like coaches usually have the winning team. I'm proud to say, I've never acted like a boss.
Which character on a current TV series most reflects your personality?
Claire Underwood from House of Cards. I went and bought her whole wardrobe. Although she is somewhat frigid on the show, I'm more fun, but I do dress like her.