10 Questions with ... Melony Torres
May 7, 2013
BRIEF CAREER SYNOPSIS:
I actually started in radio here in Orlando when WOCL was O-ROCK 105.9 in 2006. After the station flipped, I went down the hall to WOMX (Mix 105.1) until I graduated college in 2010. I ventured to Jacksonville to do middays at WAPE in 2010 and somehow found my way back at CBS Radio as MD/Nights at WSJT in Tampa. After circling the state of Florida, I settled in at WJHM as APD/MD/Morning Host in January 2012.
1. What got you into radio?
I was the Producer of my high school news network. After graduating I wanted to be a meteorologist but they were going to make me take way too many science classes so I scrapped that. I started working at my favorite radio station when I was 19 and realized how much cooler it was to do radio then be a weather geek.
2. When you were a kid, what did you want to be when you grew up?
The 4th member of TLC
3. What do you remember most about your first aircheck sessions?
Like most people I hated the sound of my own voice and always hearing my PD say "SMILE WHEN YOU TALK!"
4. WJHM has transitioned from basically an Urban-leaning Rhythm to a more Pop-leaning Rhythm. What prompted the move?
Instead of being a niche station and catering to one audience, we saw it beneficial to make the station more mass appeal and attempt to cater our product to a wider base. Local sales trends have shown us that the popularity of Top 40/Rhythm is on the rise, while the urban products have been on the decline.
5. What makes coming to the office and studios so much fun?
My PD, Bobby Smith, always says "At the end of the day, we work in radio, we're not performing heart surgery". I like to think of Bobby as the center of our radio station, he sets the tone and mood for how we run things at 101.9 and if you know Bobby you know how fun, excited and passionate he is about everything he does. He always positive and our staff feeds off that; it's a great place to work.
6. What's your favorite song on the station right now?
Ariana Grande Feat. Mac Miller - The Way.
7. If you were teaching radio to high schoolers, what would your first lecture focus on?
Is Radio Is Still Relevant? Absolutely! With technology and the different ways of listening to music these days, a lot of people rule out radio as being relevant anymore. Even though there are so many different ways of getting new music, radio is still #1 when it comes to discovering new music and I believe this can be proven simply by looking at sales charts.
8. What do you like to do in your spare time?
Google stories on One Direction. (I have a slight obsession haha). I love music and anything outdoors. I also work out a lot and help out in the Orlando community.
9. If you could be on any TV reality show or game show, which would you want to be on?
The Bachelorette! They send them on the best vacations and you get an amazing wardrobe... I guess you can find love too.
10. Does Disneyworld cast a substantial shadow in the market in reference to promotion/marketing?
You would think but not in the least bit. The Mouse isn't something we generally even think about unless we're irked about the traffic the tourist cause.
Beer and pizza or sushi and sake?
Pizza AND sushi please!
What's your favorite Orlando area meal?
Any breakfast item at White Wolf Café - they also have the best cinnamon buns in the world!