10 Questions with ... J Reed
January 6, 2015
BRIEF CAREER SYNOPSIS:
- 1998 overnights at KHTN/Modesto-Merced, CA
- 2000 nights KISV/Bakersfield, CA
- 2005 MD KISV/Bakersfield, CA
- 2007 PD KISV/Bakersfield, CA
- 2009 PD KISV and KKXX/ Bakersfield, CA
1. How did you get started in Radio?
I started off doing rap intros for jocks from my hometown of Atwater, CA that worked at KHTN. One was for my good friend, D.Ross who got me my first part time gig at KHTN. The other was for Mark Medina when he worked in Phoenix, I believe. Crazy to think that someone that lived on the same street as me at one time is now programming Z100 in New York! Small world!
2. When you were a kid, what did you want to be when you grew up?
Either be the next Lawrence Taylor, or Tom Cruise in Top Gun. Just so happened in high school when they have you fill out a form about your interests and it will show you what career you would be best at it was broadcasting, go figure!
3. You program KISV, plus Top 40/Mainstream KKXX and you do an airshift. How do you feel about doing a regular shift?
I still love talking with listeners every day, and actually being on air let's you hear the station in a different way than when I would be in my office.
4. What's probably the biggest challenge in programming KISV and KKXX?
I think the blurred lines that is Top 40 and Rhythm radio at this point in time. Everyone wants to play the hits no matter if it's Jeremih "Don't Tell Em" or Meghan Trainor "All About That Bass", it's what we do differently with each brand when it comes to the recurrents, imaging, and promotions that set the two apart of each other.
5. What would probably surprise most people about Bakersfield?
We do have more than one stoplight, and more things to do besides cow tipping! Bakersfield is still one of the fastest growing cities in California with surprisingly cool stuff to do every day of the week in all different parts of the city!
6. What's your favorite song on the station right now?
Well since it is the first week of 2015 I have to give you a song that we put in before the break that I think will be around for a while like his last single and that is "Sober" from Childish Gambino!
7. I know you that you're not only a hip hop fan but you also do some rapping. Anything recently?
I caught the rhyming bug again this past summer when Tove Lo had "Habits" come out. I did my own version of the song and had the chance to play it for Tove when she came by the station and she loved it. So I sent it to Davey D and the great people at Republic and they put me on the Rhythm Remix of the song.
8. It's tough to balance a busy work schedule with time with your family. How do you manage?
[There are days that I will wake up extra early to get a jump on the day, but I do have a great team around me that helps out tremendously!
9. If you could be on any TV reality show or game show, which would you want to be on?
I know I would DOMINATE at Celebrity Name Game, as should anyone else that works in our profession, since we talk about celebs all the time. I'm also liking this new game show called Idiot Test on Game Show Network.
10. As we charge into the 2015, what would you like to do better this year?
Not to sweat the small stuff. Find something good in everyday. Listen to something new every day. Not necessarily something that I would play on my stations. Check voicemails!
If you had to eat one type of meal everyday for a month, what would it be? (Mexican, Italian, etc)
There is a place here called Tony's Pizza that has a Chili Verde Pizza that is amazing, so I would basically be getting the best of both worlds!
You grew up not far from the Bay Area and you've been working near Southern California. Preference: Los Angeles or San Francisco?
Damn it Man! If you would have asked me this 15 years ago I would say L.A, no question! But now, it would have to be San Francisco for me. It's just as big and crazy as L.A but I seem to be more relaxed when I'm in the Bay!