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10 Questions with ... Michael Solari
December 2, 2008
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NAME:Michael SolariTITLE:Dir/ProgrammingSTATION:KCNLMARKET:San JoseCOMPANY:Clear ChannelBORN:San JoseRAISED:San Jose
BRIEF CAREER SYNOPSIS:
1989-1990 -- KLEL MD/Air Talent/Promotion Director. Received Exemplary Achievement Award, Radio Management.
1991-1992 - KSJO Promotion Coordinator/ X-Rock MD.
1992- 1999 -- KOME/KITS Assistant Promotion Director
1999- 2004 -- KSAN Promotion Director
2006- Present -KUFX/KCNL/eChannelMusic.com -- Director Of Programming. Launched Clear Channel Radios first online radio station not supported by a terrestrial dial position (eChannelmusic.com).LAST NON-INDUSTRY JOB:
My entire career has been within the Broadcasting/Media Industry.
FIRST RECORD EVER PURCHASED:
UFO- Force It 1975
FIRST CONCERT:
Neil Diamond- 1982 Cow Palace
FAVORITE BAND OF ALL-TIME:
Jane's Addiction and Love & Rockets
1. How did you become interested in radio?
When I was 15 and attended my first radio broadcasting class and received free concert tickets and CDs. I soon realized that people could earn a good living in this industry.
2. What was your favorite station to listen to when you were a kid?
KSJO and KOME. The thing I enjoyed most was the competitive nature within the market between two legendary stations trying to one up one each other in the market place from outrageous marketing campaigns to the programming exclusives. It was very clear to me early on that both stations had great teams and wanted to win in the streets and on the air.
3. What's one thing that would surprise many people to learn about you?
That I have advanced studies in Child Growth and Development.
4. What part of your job do you like best? Least?
I enjoy working in an industry I have passion for.
Radio has know vacations -- the signal is always on 24/7 365 days a year, endless creativity!
5. What would an outsider find most surprising about the San Jose market?
That San Jose is an imbedded metro.
6. How would you describe the KCNL music and imaging?
The music is an eclectic playlist that shows the history of the alternative format. The imaging represents the tech savvy lifestyle of our listeners.
7. What makes Channel 104.9 unique?
The team that we have assembled has an in-depth knowledge of the alternative and rock formats.
8. What features and specialty shows do you have on Channel 104.9?
Complete Control Radio with Joe Sib and After-Hours with DJ Scotty Boy. We also do The 8 at eight online request line.
9. Fill in the blank: I can't make it through the day without _________?
I can't make it through the day without Trader Joe's Omega Trail Mix.
10. What career path would you be following had it not been for this industry?
Money Management and Finance
Bonus Questions
What are your hobbies?
In my spare time I enjoy reading, swimming, attending concerts, and learning new things from older generations.
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