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What a Radio Brand Is Now
February 14, 2012
Have an opinion? Add your comment below. Is your radio brand nothing more than the sound emanating from the speakers produced by your tower? Or is it something much more? Well, in 2012 and beyond it can be a LOT more. But understanding this requires a new way to think about what a radio brand is, and Mark Ramsey (markramseymedia.com) lays that out in this brief and simple presentation.
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"A Radio Brand Is An IDEA."
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