-
CPR Promotional Check-Up
June 21, 2010
Have an opinion? Add your comment below. -
Giggle For Gaga
Still REALLY like the gocart thing from Hot in Denver. As Steve Jones from Newcap said the other day, in regards to another promotion: "I like explosions".
What if you did a version of Make Me Laugh. This used to be on re-runs when I was in college, otherwise, I'd never have known of it. You bring in comics from a club (ding: client tie-in) and they have sixty seconds to make a listener laugh. If they can maintain, they get the tix. Example is here http://www.youtube.com/watch?v=G9aTfJa0LQU
Backstage (P)asses
Just a reminder:
- Something as simple as backstage passes are for the people outside of your building, money-can't-buy, once-in-a-lifetime prizes. My friend Chris has, on his corkboard at work, a satin Heart backstage pass...from 1986. My niece, who is now 28 and would be a hardcore P1 for most of you, has her Jingle Ball pass from 2002, framed. On her desk. In her office. Where she's a psychologist.
There are a million ways to do these things. Bound For Backstage. Roadrage For Backstage. Hold On To Hangout. Cameltoe To The front Row. 1,000,000th Text. Bounce Backstage. Fakebook. Changing the social media profile pic. Hiding an icon on the website. Amazing Race Backstage (done by Q in Halifax with prison jumpsuits). Website Watch & Win (done by Cincy and ABQ for iCarly).Ticket Bandit. Carry a standup display of the morning show for a week, wherever you go. Oh God...those are just the ones I remember with a headcold in a hotel at 7:30 am.
Awhile ago I lobbed out something about Gluteus Gaga or something about posting self-shots of listeners butts and got variations of "Well, we can't post photos like that on our website!" (But you can post a video series of close ups of what might male genitalia on Gaga?) "Our listeners would never enter this." (You ever been to Facebook?)
In February Dave Ryan had the highest webhit count in the (albeit tiny) Clear Channel chain for the Monday after Valentines. How? He'd posted photos from his Pajama Party on Saturday night. Contrary to previous research, I'm seeing more and more evidence that adult content works on the internet.
Like http://www.daveryanshow.com/cc-common/mainheadlines3.html?feed=336979&article=7117350 Backstage Passes For Backstage Asses.