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Am I the Only one who doesn't get Bobby Bones???

Posted: Tue Sep 10, 2013 2:26 pm
by niecie
Look, I am being genuine here. I am puzzled by the success of a show I just don't get. I mean, this guy gets a national country platform, who is obviously OUTSIDE of country music. What? was noone else available? There has to be OTHER MORE talented shows out there. I am not posting this to knock him, I just want to understand - does Bobby have naked pictures of someone in Clear Channel corporate?

Re: Am I the Only one who doesn't get Bobby Bones???

Posted: Thu Sep 12, 2013 4:08 am
by jailbelle
LOL! Bobby is cool enough. He does seem to have some connections in country music because he gets some pretty big name guests on his show. The Bobby Bones show replaced Rick and Bubba some months ago on a station I listen to in morning drive time. I enjoyed it well enough but I missed Rick and Bubba. Finally got off my badonkadonk and found Rick and Bubba at another station during my morning drive time. Have a new station I listen to now. ;)

Re: Am I the Only one who doesn't get Bobby Bones???

Posted: Fri Dec 27, 2013 8:54 am
by timgoodrich
He gets "big-name guests" on his show because his studio (at flagship station WSIX-FM) is on Music Row in Nashville. Gerry House had big-name guests on his show, too. So does everyone who has a time slot between 6am-7pm on WSIX. It's right smack in the middle of the industry!

Re: Am I the Only one who doesn't get Bobby Bones???

Posted: Fri Dec 27, 2013 8:54 am
by timgoodrich
He gets "big-name guests" on his show because his studio (at flagship station WSIX-FM) is on Music Row in Nashville. Gerry House had big-name guests on his show, too. So does everyone who has a time slot between 6am-7pm on WSIX. It's right smack in the middle of the industry!

Re: Am I the Only one who doesn't get Bobby Bones???

Posted: Sun Jan 19, 2014 5:42 pm
by dj106tw
The show is SOOOOO bad. I can't believe stations (especially ones up against live and local morning shows) that carry his show have success in the mornings slot. It's such a bad show, chaotic mess

Re: Am I the Only one who doesn't get Bobby Bones???

Posted: Thu Jan 23, 2014 12:27 am
by bigstew
When it comes to the syndicated morning show, it is a necessary evil for large corporations riddled with debt, and budget constraints to be used in smaller markets where the profit margins are questionable at best. Is it a blow to local radio, yes! Is it serving anyone locally, no! I recently had a very interesting conversation with a higher up at one of the major broadcasting conglomerates. They were interested in my coming to work as a "program director" for them, however no staff, and no local shifts, with the exemption of afternoon drive. He sang the praises of the Bobby Bones Show, saying to me "we are live in Nashville, when everyone else wants to talk about Nashville!"

Here is my problem with that statement. As a radio listener do you really give two toots about someone like say Kip More (who is a great artist by the way) talking about a concert he is having at the Wild Horse Downtown, or his appearance on the grand ole opry? I would argue NO!!!! Listeners would rather know about things that impact their daily lives! Weather, Local News, Local Personalities they know and relate too, local content, and if Kip Moore were coming locally to their area, then he would be relevant. Caned morning shows from Nashville will NEVER replace live and local. The country audience is the most loyal in the history of radio, and it is insulting that radio executives have the audacity to force this poorly programmed garbage on their listeners. Listeners are smarter than you think. All it is going to take is the competing station to start a live and local radio program that is compelling to put this show out of business. The problem with that is the multi state conglomerates have driven rates so low, that they can hardly afford to compete!

Rather you like him or not, unfortunately he is here to stay for a while. As I said in a previous article I wrote on here, LOCAL RADIO IS DEAD!

See you on the radio!

~Big Stew

Re: Am I the Only one who doesn't get Bobby Bones???

Posted: Sun Feb 09, 2014 2:41 am
by thelegend
Crap Channel has set him up to succeed. Do you really think 20 years ago this guy could have worked in a major market much less nationally syndicated. Even Crap Channel wouldn't have hired him in a major market.

Same with Big D and Bubba, John Boy and Billy, Bob and Sherry, Walton and Johnson, Etc

Re: Am I the Only one who doesn't get Bobby Bones???

Posted: Sun Feb 09, 2014 9:02 am
by countryboy
thelegend wrote: Even Crap Channel wouldn't have hired him in a major market.
But they did. The reason they did is because they saw he had the ability to relate to an audience. That's what an air talent does. He did it in a unique way. He got listeners to be interested in what he and his group do every day. Not many air talent can do that. He didn't become successful in Austin because of CC, but rather in spite of them. They didn't care if he succeeded or not, but once he did, they wanted to glom onto it and profit from it. If anyone else was Bobby Bones, this is what you dream of. You dream of getting corporate to notice you and syndicate your show nationally. Anyone who is critical of his success is just jealous it didn't happen to them. That's the reality of being on air. You want to be the star. You want to be the one everyone fawns over and praises. If you're not, then the one who gets that attention is a dope and a ***. Consider Ryan Seacrest. Instead of recognizing how hard he's worked to get where he is, most air talent are jealous of his success. Same with Bobby. This is why on-air talent gets screwed all the time. Only a handful of talent has the ability to communicate. Just like only a few athletes get to win Gold Medals. Should all athletes be jealous of the few who win? Or instead work to emulate those who do? What did Bobby do that thousands of other local jocks didn't do? He somehow managed to get a corporate giant to look at what he was doing in Austin, and convinced them it could work elsewhere. That's what it takes. If it's so easy, why do so few actually do it? Don't misinterpret my post as saying talent doesn't matter. It obviously does, otherwise CC would simply play back-to-back music. My point is that the world has changed. The way people use radio has changed from 40 years ago. On air is just one of the choices the audience has. I believe on-air talent needs to step up their game, adapt to the changing marketplace, and give the audience something new, different, and unique. To do that, you need to be able to take advantage of the resources that come from a big national company. Clearly there are advantages, just as there's an advantage of being on NBC TV vs. independent syndication or cable. Ask Conan O'Brien.

Re: Am I the Only one who doesn't get Bobby Bones???

Posted: Sun Feb 09, 2014 9:25 am
by countryboy
bigstew wrote:The country audience is the most loyal in the history of radio, and it is insulting that radio executives have the audacity to force this poorly programmed garbage on their listeners.
The problem with this is you're equating local radio DJs with national recording stars, and listeners don't do that. They know the difference between Hunter Hayes and a local DJ. They are loyal to their favorite stars, and will pay lots of money and travel lots of miles to see their favorite stars. Would they do that for a local DJ? Be honest. The local DJs are the gatekeepers. They're what stands between the fan and the stars. From the fans perspective, that's an obstacle, an impediment to get around. Now, fans can do that. They can go right to their favorite stars without depending on the local DJ to make that happen. Now the local DJ is the emperor with no clothes. So the local DJ can provide local weather and traffic information. Except that the listeners can get that same information anywhere. They don't really need the local DJ for that. They can get weather or traffic texted to their cell phone. Once again, the emperor wears no clothes. But the local DJ can entertain! He can tell funny jokes and put local listeners on the air. Except that there are lots of local DJs in the same town, basically doing the same thing. Only one DJ can be #1 in the daypart. The rest are also-rans. If you're not #1, then why shouldn't a station run a nationally syndicated show who has access to great stars give listeners something different? We live in a world where people have a choice between local DJs and computerized playlists, and the computerized playlists are winning. What does that say about the power of live & local? It's not always about saving money. Sometimes it's about giving the people what they want.

Re: Am I the Only one who doesn't get Bobby Bones???

Posted: Mon Mar 03, 2014 12:33 pm
by bigstew
Countryboy, while I understand your point of view, I respectfully disagree. I am not sure how old you are, or how long you have been in radio, but if it is for any length of time you will remember when local stations used to have the artists call in and stop by. Yes the air personality was the gate keeper so to speak, but it also made that local personality larger than life to their listeners! It gave the community the nostalgia of the "remember when Garth Brooks did this" or whoever it was in their LOCAL community. It gave the listeners a sense of pride and ownership in country music. It let them own their own station!

My argument to you is quite simply this, when you look at statistics taken from surveys across the nation, Radio is still the LEADER in the consumption of music and information by far. It is not a dying medium that the corporate giants would lead us to believe in order to service their share holders. Fact is, the large corporations have driven rates down so far that local "mom and pop" stations have a hard time competing. That is just a fact! They enjoy success because they can not really be taken down unless a local owner has deep pockets that is competing directly against them. They enjoy nationally syndicated morning shows, voice tracked day parts, and a variety of syndicated shows they play on the weekends for little to no cost to the local market. The local station who wants to be local cannot afford to compete against that with live personalities because the rates for spots are so low from the "national" station, they could in no way ever be profitable.

With radio still being the leader, people still want compelling content. It is true that they no longer need to listen to the radio to get their weather (they probably do that on their smartphone) however they still do want the local elements that only local radio can provide. People want to hear someone they relate to and feel like is a friend. Someone they can have dinner with at a local restaurant, see shopping in the local stores. They want so desperately to trust the person they are listening to and feel a friendship with that person. I would argue that most people in major markets still tune in to the radio for traffic information, local news, and GASP.... local school closings and emergency weather! If you doubt what I say survey 100 people at random and ask them what they listen to radio for. (You know what happens when you do, they listen for WEATHER and TRAFFIC first and foremost in morning drive, and that is a statistical fact.) Local and compelling radio is always a better choice if you can afford good talent!

With that being said, it is cool to hear Trace Adkins, Carrie Underwood or whoever on the radio yes. Is it a long term solution for a major market like Orlando, Denver, Chicago? I think not. The success of local radio in those markets from stations like K92.2, US99, and KYGO would prove otherwise! They have been successful because of great talent, a commitment to the community, and a willingness to work hard for what they have! Syndicated shows expect those things, and view success more as a right than a gift from local listeners, they rely on star power to project them into the top ratings spots! Those great stations (and they are just a few of many) are programmed with character, tenacity, and a willingness to win on the local level, one listener at a time. Something that nationally syndicated shows will never do!

One last thought......... where will our new and upcoming talent come from? With no over night, part time, and evening positions to cultivate talent from. Something to think about for the future of our profession. The talent pool gets shallower with evaporation of talent leaving the industry with each passing day!

See you on the radio!

Big Stew